A content management system (CMS) is a computer application used to create, edit, manage, and publish content in a consistently organized fashion. CMSs are frequently used for storing, controlling, versioning, and publishing industry-specific documentation such as news articles, operators' manuals, technical manuals, sales guides, and marketing brochures.

Introduction 

Viral marketing offers small and medium sized businesses the opportunity to target a whole new set of customers while keeping distribution costs to a minimum. The key to viral marketing is to get your customers to do the hard work for you, by recommending your company or its promotional offer to their friends and colleagues, who in turn will recommend to their friends and so on. An effective viral marketing campaign can get your marketing message out to thousands of potential customers at phenomenal speeds.
This article explains the origins of viral marketing, its benefits, and outlines a number of tips that will help you implement an effective campaign.